Mrs Matilda Amissah-Arthur, wife of the Vice President, has called on Ghanaian entrepreneurs to learn from their counterparts in Holland, Kenya and Ethiopia who are reaping huge benefits from the horticulture and floriculture industry.
Mrs Amissah-Arthur said there was a huge untapped potential and business opportunities associated with gardens and flowers, adding that jobs could be created and income generated through the industry.
She was speaking at the closing ceremony of the 2nd Ghana Garden and Flower Show (GGFS) in Accra, yesterday.
In her remarks, Mrs Esther Cobbah, Chief Executive Officer (CEO) of Strategic Communications (Stratcomm) Africa Limited, underscored the critical role of both government and individual entrepreneurs in nurturing a successful horticulture and floriculture industry in Ghana.
Mrs Cobbah said as a true communications agency, Stratcomm Africa was determined to contribute to the development of Ghana and Africa through the use of effective communications and creative event ideas such as GGFS.
She said the garden and flower movement had become part of the Stratcomm Africa story and that Stratcomm would continue to promote the industry both locally and internationally.
The Vice Chairman of the Association of Ghana Industries (AGI) and Chairman for the occasion, Mr Ato Panford, expressed confidence in the ability of Ghanaian entrepreneurs to excel in the industry and produce for both the local market and for export.
Mr Panford challenged Ghanaian entrepreneurs to exploit the export opportunities of the industry while urging government to ensure that the incentive framework existed to encourage local producers and discourage dependence on imports.
The second GGFS was organized by Stracomm Africa on the theme: ‘Gardening for Value― Health, Beauty, Jobs and Income.’
GGFS aimed to showcase the immense potential of Ghana’s horticulture and floriculture sector for job creation, income generation and for aesthetic purposes.
The show also aimed to create awareness about the commercial and psychological benefits of urban beautification and gardening, and was designed to promote tourism, healthier and modern lifestyles, as well as help create employment and income earning opportunities that support Ghana’s growth and development.
The 11-day exhibition brought together florists, horticulturalists, garden lovers, investors, policy makers, home owners and real estate developers, among others, who showcased creations and facilities such as garden furniture and ornaments and engaged in other garden and flower-related activities.
Sponsors for GGFS included Access Bank Ghana, the Royal Netherlands Embassy, Royco, Cocoa Processing Company, EDAIF, Topp Core Security and Alisa Hotel.
The others were Lema Press, Chemico, Hot Trail Services, Steven Adusei Photography, G-Pak Limited and Dizengoff Ghana.
Source: ISD (G.D. Zaney)